Luvvie Ajayi is a Nigerian author, speaker and digital strategist who was born in 1985. She moved to Chicago with her family when she was nine and there attended Whitney M. Young Magnet High School in Chicago and then proceeded to the University of Illinois at Urbana-Champaign, where she studied psychology.
Luvvie began her career in marketing and digital strategy and then blogging in 2003. She runs the site “AwesomelyLuvvie.com” where she does recaps of television shows like Scandal, drawing the attention of Scandal showrunner Shonda Rhimes. In 2016, The New York Times reported that Luvvie had approximately 500,000 between her personal Twitter feed and the Awesomely Luvvie website.
Her first book, I’m Judging You: The Do-Better Manual, with Henry Holt & Co in September 2016 was a New York Times best-seller, . The book debuted at number five on the New York Times best-seller list. The Chicago Tribune called the book “whip-smart, take-no-prisoners hilarious.” Shonda Rhimes and Betsy Beers have acquired I’m Judging You to adapt as a cable comedy series through their company Shondaland and ABC Signature.
In 2016, Ajayi was the first writer invited to speak at the National Museum of African American History and Culture. She was awarded with the Audie Award for Humor.